Sometimes words can take on more profound meaning when spoken by complete strangers, and regardless of whether this is the intention behind the music video for Cloud Boat’s “Carmine”, this is indeed the effect. Directed by Chris Toumazou, this video is executed in a simple laundromat setting and carried by the lipsyncing of a number of ordinary yet expressive characters, which seem to lend weight to the emotional gravitas of Tom Clarke’s vocals.

Cloud Boat consists of Sam Ricketts and Tom Clarke, and their upcoming record, Model of You, comes out July 8th on Apollo Records.


Cloud Boat – “Carmine” Music Video

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